Cigararette packet advertising is it really effective, my neighbour’s father died from Emphysama, yet he smokes 4 pack/week, he changes pack
Sunday, February 1st, 2009With all the warnings and the revised packaging is it really having an effect?
Well yes and no, my neighbour is utterly mortified by the cigarette pack that has a picture of a female with mouth cancer.
So disturbed in fact by this graphic image that he will keep an old packet so in the event that he gets the lucky dip of cigarette packets with the image of the female with oral cancer the contents can be transferred.
Yes it is having the desired effect but the behavior is being modified to get around the effect.
Something that has worked anecdotally in New Zealand have been the banning of ANY outdoor smoking, including any area that is merely covered by a roof with open walls.
The result, to $%^%ing hard for people to smoke, result they are forced to give up by the situation as the highly restrictive nature of smoking makes the effort greater than the reward.
So in Australia we have relaxed the laws and outdoor smoking has replaced indoor smoking at bars, cafes & pubs.
The Australian Government’s lack of leadership in following the Kiwi’s initiative demonstrates that the real effects of such a ban will really take effect, not for the premises where the smokers attend but to the the taxes generated from cigarettes.
I don’t know about you but I have never, I repeat never seen smoke from either :
a. A cigarette
b.The exhaling smoke from a person smoking going in a directly vertical direction.
With all the publish research about the effects of second hand smoke, why does the government surrender their powers to other interested parties?

